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Does Nielsen – Arbitron Really Matter?

With Google Fiber looming overhead, does the $1.28 [+/-] billion acquisition of Arbitron by Nielsen really matter?  At all? Nielsen offered to pay $48/share to acquire Arbitron last week, ostensibly...

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Business Dies

[Looking into the way back machine....]  I suppose we could have entitled this article with many other headline capturing epitaphs that would get your attention like: Businesses Drown; Sales Go Down...

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